Messaging & Content Development

Words and visuals matter. We create meaningful Graphics and messaging to elevate a company’s brand. 

  • Develop brand identities, logos, websites, etc.

  • Produce multimedia content (Including video, infographics, brochures, e-newsletters, etc.)

  • Provide senior art direction.

Real Estate: Development of Strategic Leasing Materials 

The Boulevard enlisted KMG to develop a compelling leasing brochure for their Phase II expansion and create tailored recruitment pieces for major national retailers.

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Relationship Marketing: Established
Strategic Partnerships for Good

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Project Description: Women Who Whisky
KMG crafted a compelling story to lead the successful philanthropic project appropriately naming the fundraising event “Hatch the Batch”. 

KMG created marketing messaging highlighting the unique fundraiser as: the first Private Select blend made entirely by women, the first made by a distributor and the first whose proceeds went 100% to charity. 

KMG promoted the event with an integrated, multi-channel approach. The team designed a Women Who Whisky website, an email invitation to the Hatch the Batch event, and a press release and media kit which garnered more than six stories on regional news networks.


Results: With the support of KMG’s comprehensive approach and collaboration with the participating partners, the fundraising event attracted 20 corporate and individual sponsors and sold over 162 bottles of the Whisky 4 Good blend.  More importantly, The Women Who Whisky effort raised $250,000+ to benefit the four nonprofit organizations.

Nonprofit: Strategic Communications with
Donors & Key Stakeholders

A leading, regional nonprofit engaged KMG to provide strategic marketing support as well as oversee the development of their annual donor magazine.


Medical Research: Strategic Branding for
University Research Consortium

Project Description: NAPS Consortium for Rem Sleep Behavior Disorder

KMG worked with a consortium of leading U.S. teaching hospitals on strategic branding and messaging for a national study on REM sleep behavior disorder. 

This included the development of logo design, a website to recruit participants and printed marketing materials. 


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The Lens

KMG’s Newsletter: a quick roundup of wisdom on a handful of marketing-related questions we have recently asked ourselves or been asked by clients.