Messaging & Content Development
Words and visuals matter. We create meaningful Graphics and messaging to elevate a company’s brand.
Develop brand identities, logos, websites, etc.
Produce multimedia content (Including video, infographics, brochures, e-newsletters, etc.)
Provide senior art direction.
Real Estate: Development of Strategic Leasing Materials
The Boulevard enlisted KMG to develop a compelling leasing brochure for their Phase II expansion and create tailored recruitment pieces for major national retailers.
Relationship Marketing: Established
Strategic Partnerships for Good
Project Description: Women Who Whisky
KMG crafted a compelling story to lead the successful philanthropic project appropriately naming the fundraising event “Hatch the Batch”.
KMG created marketing messaging highlighting the unique fundraiser as: the first Private Select blend made entirely by women, the first made by a distributor and the first whose proceeds went 100% to charity.
KMG promoted the event with an integrated, multi-channel approach. The team designed a Women Who Whisky website, an email invitation to the Hatch the Batch event, and a press release and media kit which garnered more than six stories on regional news networks.
Results: With the support of KMG’s comprehensive approach and collaboration with the participating partners, the fundraising event attracted 20 corporate and individual sponsors and sold over 162 bottles of the Whisky 4 Good blend. More importantly, The Women Who Whisky effort raised $250,000+ to benefit the four nonprofit organizations.
Nonprofit: Strategic Communications with
Donors & Key Stakeholders
A leading, regional nonprofit engaged KMG to provide strategic marketing support as well as oversee the development of their annual donor magazine.
Medical Research: Strategic Branding for
University Research Consortium
Project Description: NAPS Consortium for Rem Sleep Behavior Disorder
KMG worked with a consortium of leading U.S. teaching hospitals on strategic branding and messaging for a national study on REM sleep behavior disorder.
This included the development of logo design, a website to recruit participants and printed marketing materials.
Work With Us
KMG’s Newsletter: a quick roundup of wisdom on a handful of marketing-related questions we have recently asked ourselves or been asked by clients.