As the economy continues to show signs of tightening, you may be asking yourself what business expenses are tax deductible? Believe it or not, some marketing expenses are! It’s like getting a break to GROW your business – and that is music to our ears.
We are creative, adaptable and we set the trends. Our approach to hybrid work is no different.
2023 is shaping up to be an extraordinary year for the real estate industry.
Some aspects of the market are returning to pre-pandemic norms, while others have permanently evolved due to shifts in property usage. The market is alive with change, and adaptability is key.
The intersection of Passion + Purpose is what gives our lives – personal and professional – meaning and fulfillment.
We are creative, adaptable and we set the trends. Our approach to hybrid work is no different.
Whether you love the traditional personality tests like Meyers-Briggs Type Indicator (MBTI) or have felt boxed in by them, you might be interested – as we were – in a recent take from Adam Grant, organizational psychologist & #1 NYT bestselling author, that it is time to reevaluate their efficacy. To learn why – and which tests are winning favor – read on.
Happy Women’s History Month! We’ve been busy celebrating stories of successful female innovators and entrepreneurs and supporting women-owned and led businesses.
The topic of introverts vs. extroverts has never been hotter and Susan Cain’s best selling book, Quiet, is credited with starting a movement and revolutionizing how the world sees introverts.
At KMG, we are doing everything we can to effectively navigate the new landscape, while keeping our eye on the ball and doing what we do best.
Expressing emotions in the workplace among teams results in their enhanced ability to solve problems and generate ideas.
A sense of purpose fuels our team, and I have long believed in hiring for attitude as much — if not more than — any other trait.
We are in the business of digital. As such, we have a responsibility to educate ourselves on the research and data with respect to the dangers presented by digital media, including social media, to mental health.
Spoiler alert: change is the new normal. So the better we can become at making business decisions with imperfect information, the more likely our chance of success.
Being women-led is a badge we wear proudly, especially during Women’s History Month, as we celebrate the many achievements of women who came before us.
We are all finding new ways to do familiar things. Following months of virtual interaction, this year we decided to take our annual meeting – outside.
Thank you for your support & valued partnership over the past 10 years.
As we reflect on the year, PRISM – our digital content platform – is proof of what a colorful, at times heavy and always rewarding year 2023 has been.
As the economy continues to show signs of tightening, you may be asking yourself what business expenses are tax deductible? Believe it or not, some marketing expenses are! It’s like getting a break to GROW your business – and that is music to our ears.
Throughout the years we have supported our commercial real estate clients with marketing their properties and one theme continues to ring true: Digital Marketing + Leasing = A Love Story. 💕
2023 is shaping up to be an extraordinary year for the real estate industry.
Some aspects of the market are returning to pre-pandemic norms, while others have permanently evolved due to shifts in property usage. The market is alive with change, and adaptability is key.
While some businesses and industries may be versatile and adaptable, there are often situations where customization or individualization is necessary to achieve the best results for your Google Ad spend.
Are you leveraging the power of blogs to boost your digital presence?
Trends are beary popular! Jumping on trending news stories or memes might lead to a post going viral, but this doesn't necessarily result in gaining new followers or (more importantly) establishing meaningful connections with your customers.
Team KMG recently rejuvenated the website of interior design powerhouses Wendy Temple & Sarah Hentz of Temple & Hentz.
At KMG, we are in tune with the meteoric rise of AI and what it means for our business and digital marketing at large.
Want to level up your marketing? Looking to hire someone who can provide a wide range of marketing services? In other words, a unicorn? 🦄🌈✨We hear this a lot from clients looking to outsource their marketing so that they can elevate their marketing efficiently while harnessing creativity and maximizing results.
As marketers we know that effectively cutting through the noise to convey a clear, concise vision for your company is no easy task, but it’s what we do every day for our clients.
The day that has been joked about for every industry is finally (yes finally!) knocking on our door! Find out why we’re looking forward to using this powerful tool.
Social media plays a vital role in healthcare and research innovation.
AI is definitely the new disrupter on the block and things are getting personal quickly.
The current social media drama of the moment is the aftermath of Elon Musk buying Twitter. Every day is a new eye-popping headline about what’s happening at Twitter HQ and — as digital marketers — we’re paying attention to the business implications and how this could impact our clients.
Deloitte’s 2022 Digital Media Trends Survey gives us insight into the current status of the streaming services world, where social media is headed, the evolution of the creator economy and how this all relates to the metaverse.
“Media companies in the United States are now feeling more turbulence from the deeper currents shaping consumer behavior” reported Deloitte from their 2022 annual digital media trends survey.
As business and marketing leaders consider how to bolster their brands’ digital media presence in 2022 and beyond, how to resource digital strategy and execution is a key consideration.
Just about everyone has at least one social media account, and every generation uses it differently, but there’s no doubt that Gen Z is the most offbeat.
Where do you stand on text message marketing? We’ve all been there: you receive a text message and can’t opt out fast enough. But we’ve also likely all received a promotional text and gladly redeemed the offer.
When a company is looking for a ninja project manager, what are some of the key attributes that should be at the top of the list?
Savvy, curious and excited about how TikTok can transform brands’ ability to reach a wider audience in a meaningfully different way than on the other platforms.
Do I need to be on all social media channels to be successful?
Even with St. Louisans recognizing and ready to support local creative endeavors, there are still so many barriers to entry as a small startup, especially for BIPOC and women-owned businesses.
We’re proud to celebrate Maya Angelou, a St. Louis native and influential black woman, activist, artist and scholar. Her teachings are timeless and her wisdom has forever left a mark on the world.
Celebrating Pride Month! 🏳️🌈
Listening is one of the core elements of our performance management framework at KMG, which we call LEGUP. It sounds easy enough to be a good listener. And yet. I often have to stop and ask myself: am I deeply listening?
Human connection is central to every aspect of our lives, and marketing is no exception.
Vibrations are rising. People are standing up – even when it is uncomfortable – because the alternative is no longer tolerable.
A return to the classroom is symbolic in many ways and not just for students. Fall offers a chance for all of us to reset and reflect. Using the classic symbol of a #2 pencil, we reflect on the beauty of slowing down to speed up.
St. Louisan Jim McKelvey, Co-Founder of Square, Founder of Invisibly, Founder of LaunchCode, and Co-Founder of MADE Makerspace and Third Degree Glass factory recently wrote the book, The Innovation Stack.
Commercial real estate (CRE) leaders have their hands full. From scouting a property, getting financing, identifying tenant leads and retaining high-quality tenants, there are a lot of hats to wear and a lot of balls to juggle.
No Cobbler with no shoes syndrome here! We had a chance to practice what we preach and create a dynamic and engaging website presence for KMG.
Staying relevant and impactful is requiring us to think outside of the box more and more these days, but that’s why we love what we do! It’s a colorful journey.
Cabanne Howard is named by Small Business Monthly as one of St. Louis' "Best Bosses of 2022".
When invited to participate in the INNOVATE St. Louis edition, we were glad to jump on board. The book features 100 companies, highlighting the organizations and people moving our great city forward.
At KMG, we like to keep a close eye on trends in communication and how people want to consume information. As such, we’re evolving.
We recently had an opportunity to bring Chakra, a wellness concept designed to help clients establish an emotional and physical moat, to market.
Just like in life (and digital marketing!), you can have a ton of great tools in your toolbox but you have to learn how to use them in your daily practice.
For many of us, winter months mean cold, darker days, and real struggles with the seasonal affective disorder. Recognizing this in ourselves and others is huge when it comes to navigating our relationships, mindsets, and even our customers.
Is anyone else on a self-reflective Brene Binge? Her books, Netflix, and HBO specials are on fire.
Mental health has become one of the most talked-about challenges for workers and their employers.
Managing stress can feel like an insurmountable task, especially during a time that has required each of us to dramatically change our personal and professional routines.
Clear and proactive communication is especially critical in uncertain times. We remain so grateful for our new clients as well as longtime KMG clients who continue to invest in proactive marketing and communications.
In challenging times, we have found that art can provide a wonderful lens through which to see the world.
KMG is always exploring ways to better support the mental health of our team. We want to find more creative ways to prioritize the emotional wellbeing of our employees into our culture.
Let’s encourage each other to cultivate gratitude and seek – even create – light in the darkness.
We've shortlisted some of our favorite things to do in the STL in August. Which events are making your “must see before summer is out” list?
Soak up the sun, expand your mind & make the most of summertime in the STL. 🎨🎶🍉
Focus. It's a word we talk about often at Kaleidoscope. Which is why when FOCUS STL invited Cabanne Howard, our CEO, to come and speak at the Focus STL’s Women’s History breakfast panel this month, she welcomed the opportunity!
We already knew STL shows up and shows out when it comes to sports but the recent launch of the St. Louis City SC broke nearly every expansion team record in the the history of Major League Soccer.
It's amazing to see so many, especially in creative fields, finding themselves here for work, only to fall in love with what they describe as a unique support for the arts not happening anywhere else in the country (blushing.)
The building, once known as the J.C. Kuhnert Commercial Building, was constructed in 1927 and is listed on the National Register of Historic Places.
We are extra thankful this year. 2022 brought our team new joys & wins, challenges & learnings, strengthened relationships and now, a home base.
Combining passion and purpose is always a great place to start for any business but Steve Ewing takes it to a whole new level.
Home for the Holidays! So much to be grateful for. Join us for an open house on December 14 to see our new digs in the Grove!
Panera's Cinnamon Crunch Latte Returns As Chain Ditches Pumpkin Spice
Have you heard of The St. Louisan?! It’s a new, modern local media company that exists to provide empowering content and resources for St. Louisans to live full and inspired lives.
KMG has acquired a historic building in the Grove which will serve as its new headquarters.
From New York to St. Louis and Chicago, we went on the hunt for creative activities to inspire us to get out of the house and make some memories this fall.
May showers definitely brought spring flowers. May also brought a dizzying amount of news on the global, national, state and local economic fronts.
The world is no longer as we knew it. COVID-19 has changed us all forever. We are navigating uncertain waters the best we can. Which is to say: imperfectly.